How to get started Welcome to the Twimbit CX Stars program, a special initiative designed to recognize and honor the top CX leaders in the industry. Inspired by the prestigious Michelin Star Guide, we use a 5-point star rating system to acknowledge the outstanding CX efforts of nominees. Here's an overview of the process: 01 Companies submit nominations online The process begins with a straightforward online submission. Register your details on our website, and we will guide you through the next steps. 02 twimbit conducts benchmark exercise After receiving nominations, twimbit carries out a comprehensive benchmark exercise. This involves an impartial, objective, and fact-based analysis that utilizes existing benchmarking research and secondary research on different aspects of CX. 03 Companies complete evaluation form and engage in analyst call Nominated companies will receive an email with instructions to fill out an evaluation form. Additionally, they will have the opportunity to schedule a call with a twimbit analyst. During this call, the analyst aims to clarify information, collect both quantitative and qualitative metrics, and perform an in-depth analysis and review of the company's CX practices. 04 Independent judging panel rates and reviews CX stars A panel of independent judges, including CX industry experts and practitioners, will assess the research findings, including the benchmark analysis and evaluation forms. They will provide their expert opinions on the CX practices and innovations of the nominated companies, ensuring a well-rounded evaluation from various perspectives. All companies will receive a 5-point star rating based on the research, benchmarks, and review of the judges. 05 twimbit recognizes best-in-class CX stars at the awards event The twimbit CX Stars banquet will take place in Bangkok, Thailand on October 11th, 2023. During this event, the outstanding CX stars will be announced live on stage for their exceptional performance in delivering outstanding customer experiences. The awards event serves as a platform to honor and showcase these remarkable companies and their dedication to CX excellence. Contact us For marketing and partnerships About Twimbit Visit our platform Anchor sponsor cxstars@twimbit.com Supporting sponsor

Twimbit innovates to deliver exceptional experiences Insights that inform you Membership Vault Assembly Advisory Analytics By adhering to ideal processes and best practices, including conducting thorough cybersecurity evaluations prior to production. it’s personalised, simple and pointed Twimbit Membership forecasts, technology trends, competitive benchmarks and best practice toolkits it’s personalised, simple and pointed Twimbit Membership it’s personalised, simple and pointed Twimbit Membership forecasts, technology. What makes us unique We strive to bring joy in how you consume research We integrate our platform, community, and creativity to do things differently We thrive on long term relationships with a skin-in-the-game commitment Our customers More Customers speak Assembly is a leaders club where big questions are answered, connections are lasting, and meaningful impact is created through collaboration. “By adhering to ideal processes and best practices, including conducting thorough cybersecurity evaluations prior to production, we can effectively mitigate the risk of cyber threats. It is essential to prioritize these measures when developing new applications or systems to ensure the safety and security of our digital landscape.” Mohd Hafidz Aziz Cyber security analyst, PLUS Malaysia “By adhering to ideal processes and best practices, including conducting thorough cybersecurity evaluations prior to production, we can effectively mitigate the risk of cyber threats. It is essential to prioritize these measures when developing new applications or systems to ensure the safety and security of our digital landscape.” Mohd Hafidz Aziz Cyber security analyst, PLUS Malaysia “By adhering to ideal processes and best practices, including conducting thorough cybersecurity evaluations prior to production, we can effectively mitigate the risk of cyber threats. It is essential to prioritize these measures when developing new applications or systems to ensure the safety and security of our digital landscape.” Mohd Hafidz Aziz Cyber security analyst, PLUS Malaysia

Panel of Judges A panel of independent judges, including CX industry experts and practitioners, will assess the research findings, including the benchmark analysis and evaluation forms. They will provide their expert opinions on the CX practices and innovations of the nominated companies, ensuring a well-rounded evaluation from various perspectives. Vice President of Marketing APJ, Genesys Erwann Thomassain Industry Professional and CX leader Rinoo Rajesh Head of Creative Experience - ASEAN, Publicis Sapient Onmanee Dilokvanichkul Vice President, NTT Global Pranay Anand Managing Director, CPS APAC Siva Subramaniam Director Customer Experience, Expereo Amory Somers Vine Country Director, TDCX Vigneswaran Sivalingam CEO, Matryzel Consulting Bobby Varanasi CEO, Teleperformance Dave Rizzo Chief Innovation Officer, Customer Experience Innovation Institute Simon Kriss Contact us For marketing and partnerships About Twimbit Visit our platform Anchor sponsor cxstars@twimbit.com Supporting sponsor

Our Purpose - Deliver Exceptional CX Welcome to the CX Premium, a quarterly newsletter that talks about CX in Insurance. The Insurance sector is going through a shift change in its business with newer distribution models, increased competition and tech disruption, and geopolitical uncertainties. The need for insurers to embrace innovation to drive efficiencies and meet the fast evolving expectations of the modern insurance customer is critical for growth and survival. 

 Our purpose with the CX Premium newsletter is to build a community of CX insurance professionals with whom we can share ideas, learn best practices & case studies and connect over networking sessions to share our stories & challenges. Over the course of the next few quarters, Twimbit CX analysts will share their perspective on different CX trends, enabling you to bring CX innovations in your organisation and deliver exceptional CX. State of CX in Insurance 2024 In 2024, the insurance sector will continue to evolve rapidly, propelled by technological innovations, changing consumer expectations, evolving industry dynamics with the growing trend of embedded insurance, and managing geopolitical uncertainties. Against this backdrop, understanding the importance of CX and the factors influencing it is imperative for insurers seeking to thrive in this dynamic environment. At Twimbit, we have collated the key CX trends that the Insurance industry needs to watch out for in 2024 The State of CX in Insurance State of CX in Insurance 2024 In 2024, the insurance sector will continue to evolve rapidly, propelled by technological innovations, changing consumer expectations, evolving industry dynamics with the growing trend of embedded insurance, and managing geopolitical uncertainties. Against this backdrop, understanding the importance of CX and the factors influencing it is imperative for insurers seeking to thrive in this dynamic environment. At Twimbit, we have collated the key CX trends that the Insurance industry needs to watch out for in 2024 Read the Case Study Bytes & Brews Join us for a unique and inspiring event, “Bytes & Brews,” where the worlds of technology, innovation, and meaningful connections merge seamlessly over coffee or craft brews. This event is designed to provide a refreshing twist to your traditional networking and learning experiences. Register APR 16 Manila APR 23 Singapore APR 24 Kuala Lumpur

CX Newsletters Your hub to discovering more through our newsletters Welcome to your weekly CX insights Stay ahead of the CX curve with our weekly newsletter. Gain actionable insights, real-world examples, and expert analysis to elevate your customer experience and drive business growth. Subscribe to our CX newsletters here Email* Subscribe CX Premium Taking inspiration from the Michelin Star Guide, which was created to encourage motorists to embark on new culinary adventures, Twimbit CX Stars program aims to inspire companies to cultivate exceptional CX Our Purpose - Deliver Exceptional CX Our purpose is to build a community of CX insurance professionals with whom we can share ideas, learn best practices & case studies and connect over networking sessions to share our stories & challenges. Over the course of the next few quarters, Twimbit CX analysts will share their perspective on different CX trends, enabling you to bring CX innovations in your organisation and deliver exceptional CX.  Sign up to our newsletter to learn more? SHOP Issues From Concept to reality: The 40-day journey of Ask twimbit John Snow 24 May 3023 From Concept to reality: The 40-day journey of Ask twimbit John Snow 24 May 3023